Holy grail for colour treated hair

Summer is officially upon us and so many of us are going for lighter locks. This can leave your hair extremely damaged and weak. So being a colour addict myself i’m loving the sound of Olapex- a revolutionary new conditioning treatment for coloured hair. Lou & Em have been using this treatment for the last few months (applied by Tom at Billi Currie) and are big fans. They have noticed a huge decrease in hair breakage in addition to more shine, less frizz, and more body and movement. As well as notably slower fade of their hair colour.

 

‘Hair colouring may never be the same again’- Olaplex…

 

Olaplex uk billi currie a style album hair product

 

 

Hair is basically returned to its optimum strength and condition…

 

I asked head colourist Tom at Billi Currie for some more info to share with you, here’s what he had to say…

‘Olaplex is a revolutionary product that is NOT comparable to regular conditioning treatments, keratin treatments, Brazilian or permanent blowdrys.

While it has been available in California for a few a while, Billi Currie were one of the first salons to have the product in the UK and have been learning more about its capabilites since December 2014. Olaplex has now become available in just 30 select salons across the UK as of last month and its popularity is rapidly growing. The colour team at Billi Currie are experts in the product and its capabilities. It is brand new technology that works on multiplying and perfecting the hairs di-sulphide bonds (the main strength bonds in the molecular structure of the hair).

The first step is a single ingredient additive that we mix into hair colour or bleach. This multiplies molecular bonds inside the hair while the hair is being coloured – meaning no more damage when colouring hair. This also means hair colour lasts much longer as the internal structure of the hair has been enhanced.

The second step is a cream based version of the same product – this perfects and strengthens the bonds inside the hair whilst using conditioning agents to enhance the hair further. It’s worth noting that now that the hair structure has greater integrity, it will be more receptive to all other products and treatments – conditioning treatments are more effective, styles last longer and you need to use less styling product to get the desired effect.

(The final step is a home care product that uses the same technology to top up the in-salon benefits between visits – However this wont be available in the UK for another couple of months.)

This technology also means we, as colourists can do more with hair colour, all while knowing the integrity of the hair is maintained and even improved!’

 

This sounds amazing, I love the idea of playing around with my colour more often but i’m put of with the amount of damage it can do to my hair- I can’t wait to book in!

Quote ‘A Style Album’ when booking in for your first Olaplex treatment at Billi Currie to receive 25% discount…

 

Billi Currie
47 Chiltern Street
London
W1U 6LX
0207 486 9016